Showing posts with label bus shelter advertising. Show all posts
Showing posts with label bus shelter advertising. Show all posts

Monday, March 29, 2010

Even more bad bus shelter ads!


Another day, another terrible bus shelter poster. And once again, it's the copy that's to blame.


Now we all know Hawaii is heavenly and no one wants to leave. But insinuating to potential customers that where they live sucks? That's just not nice.

I totally get what the line was trying to say, but the writer just did a lazy job of saying it well.

Here are some possible alternatives:

Non-stop to Hawai'i. And back home, if you choose.

Non-stop to Hawai'i.
(And back home, too)

Non-stop to Hawai'i.
And back, but only because we have to.





Keep reading...

Thursday, March 18, 2010

More bad bus shelter advertising



I almost feel like starting a new blog all about crappy bus shelter ads because I've posted so many of them. Here's another. I took a close shot so you can better see the coffee in each cup--because they're identical. I compared the bubbles, and it's clear that they just copied that elliptical sliver and photoshopped it into each container. Which is odd, considering the ad claims Taster's Choice is so much better than Starbucks'.

Oh, and I also wonder if they made the Starbucks coffee sleeve look like a cigarette on purpose... Keep reading...